Digital Business Metrics Course Overview
Traditionally, executives have used standard metrics, such as cash flow, inventory turns, and operating income, to get a broad sense of their firm's health. However, the game has changed with the rise of digital business models centered on the user. New metrics need to be devised based on the core user actions that drive value creation in such models. Fundamentals of Metrics cover an overview of all aspects of measurements and management of end to end business (including Digital) performance enabling Business & IT folks to ensure that customer experience, operational efficiency, and revenue are consistently measured and improved.
Who should attend this course?
-Sales & Marketing Professionals
-Customer Experience Professionals
-Q & A professionals
What will you learn by the end of this course?
Basic understanding of Industry-standard business performance benchmarks and methodology to apply in transformation projects.